Outdoor companies, take a public stand

Climbing the Matterhorn, Sierra Nevada, Sawtooth Range, July 2016

Pow shots are cool. V16 is rad. Fog swirling around an artfully draped blanket is neat too. Sunrises and sunsets are beautiful. But do you know what is not cool, rad, neat or beautiful? Our public lands being taken away from us, from you.

It’s time to take a public stand. I know that some of you may have signed OIA’s open letter. Maybe you are working behind the scenes. But what’s next? It’s time to show the public that you care.

Read More